Our Services

From Scholarly Work to Trade Publishing Success

Every academic has a story worth telling. Whether you're just beginning to explore trade publishing or ready to pitch to agents, we offer expertly crafted programs to support your journey.

Our coaching packages are designed for different stages of the publishing process, writing abilities and budget levels. Not sure where to start? Our free consultation helps identify the perfect program for your goals.

All programs include access to industry expertise, professional editing support and our dynamic community of academic authors making the transition to trade publishing.

Premium Plans

COMING SOON!

Platinum Package

6-12 month comprehensive program combining full coaching with extensive brand development and media presence building.

  • Full Coaching Package PLUS….

  • Five Years of Career Coaching

  • Op-Ed Coaching

  • Social Media Coaching

  • “Talking Head” Coaching

  • Website Builder

  • AI Consult

  • Wikipedia Page (TBD)

  • Full Video Course (Coming soon)

Institutional funds accepted!

Popular

$5,987-$9,997

Full Coaching Package

The flagship Scholars to Storytellers treatment—taking you from “concept to agent-ready proposal” in nine months or less. Perfect for career academics who feel lost in the world of big trade publishing.

  • Intro Video Course

  • The Great Reframing: Strategic reconceptualization sessions

  • Finding Your Voice: Intensive coaching to show you how to write with mastery and flair

  • Hands-On Editing: Professional editing support

  • Marketing Plan: Coaching from top NY publicist

  • Priority Agent Introductions

  • Lifetime Group Coaching Membership

  • 90-Day Follow-Up Audit

Institutional funds accepted!

$5,397-8,997

Full Coaching Light

Identical to Full Coaching minus the Follow-Up Audit. Perfect for those who want comprehensive support with slightly lower investment.

  • Intro Video Course

  • The Great Reframing

  • Finding Your Voice

  • Hands-On Editing

  • Marketing Plan

  • Priority Agent Introductions

  • Lifetime Group Coaching Membership

Institutional funds accepted!

Specialized Programs

Popular

$4,197-$6,997

Advisory Package

Eight-week (or less) coaching-intensive program that’s like a “push out the door.” Get all the tools and advice you need to pick up and run with the ball on your own.

  • Intro Video Course

  • The Great Reframing

  • Finding Your Voice

  • Lifetime Group Coaching Membership

Institutional funds accepted!

$4,197-$6,997

The Pretty-Good Writer

3-6 month program with less emphasis on writing style and voice. Focus on story structure and narrative arc with full team guidance.

  • Intro Video Course

  • The Great Reframing

  • Hands-On Editing

  • Marketing Plan

  • Priority Agent Introductions

  • Lifetime Group Coaching Membership

Institutional funds accepted!

$3,417-$5,697

The Ultra-Confident Writer

3-6 month program designed for academics who are already brilliant, inspiring writers. Focus on vision and marketing success.

  • Intro Video Course

  • The Great Reframing

  • Marketing Plan

  • Priority Agent Introductions

  • Lifetime Group Coaching Membership

Institutional funds accepted!

$2,997 - $4,997

Ultra-Confident Light

3-4 month program.

The Ultra-Confident Writer package for those on a tight budget, without the marketing plan and comp title consultation.

  • Intro Video Course

  • The Great Reframing

  • Priority Agent Introductions

  • Lifetime Group Coaching Membership

Institutional funds accepted!

I feel very comfortable with the academic publication process, but the trade world was entirely new to me and I didn’t know where to begin. [Scholars to Storytellers] was invaluable in demystifying the process.
— F.H. Professor

Enhancement Services

$2,997 - $4,997

The Nip and Tuck

3-6 month program designed to “freshen up” an existing proposal and get expert advice on next steps. Professional support from editor and publicist, with consultation on agent readiness.

  • Intro Video Course

  • Hands-On Editing

  • Marketing Plan

  • Case-by-Case Agent Introductions

  • Six-Month Group Coaching Membership

Institutional funds accepted!

$2,277 - $3,797

The Glow-Up

3-6 month program. Like the Nip & Tuck, but without the marketing consultation. Perfect for those with an existing draft needing professional polish.

  • Intro Video Course

  • Hands-On Editing

  • Case-by-Case Agent Introductions

  • Six-Month Group Coaching Membership

Institutional funds accepted!

$2,097 - $2,997

Upgrade My Chances

3-6 month program offering intensive, professional editorial and marketing support designed to improve your proposal and upgrade your chances of getting an agent.

  • Intro Video Course

  • Hands-On Editing

  • Marketing Plan

  • Six-Month Group Coaching Membership

Institutional funds accepted!

Getting Started

FREE

The Launching Pad

Essential foundations for academics exploring trade publishing. Our gift to scholars ready to begin their journey.

  • Four-part video course

  • Trade publishing fundamentals

  • Transition strategy basics

  • Key industry insights

Immediate download access

Start Here!

FREE Consultation

One half-hour. Direct access to John’s expertise to explore your publishing potential or address specific questions about your journey from academic to trade author.

  • Personalized guidance

  • Strategy development

  • Path assessment

  • Clear next steps

$127/month

Group Coaching

Join a brilliant, dynamic community of scholars twice monthly. Exchange insights, overcome challenges and build connections with others on the same journey.

  • Bi-monthly group sessions

  • Peer networking

  • Regular expert guidance

  • Ongoing support system

  • No minimum contract

  • Cancel anytime

  • Monthly subscription

Direct payments only. No university vendor registrations. Invoices are provided on request.

$227/hour

Pay-As-You-Go Coaching

Hourly coaching. Flexible, direct access to John’s expertise at any stage along your journey from academic to trade author.

  • Personalized guidance

  • Strategy development

  • Path assessment

  • No minimum commitment

COMING SOON

Premium Video Course

Self-paced, 20-module course that walks you through every step of the transition from academia to trade publishing

Direct payments only. No university vendor registrations.
(Must seek your own reimbursements).

Compare Packages

Whatever your needs and budget, Scholars to Storytellers offers a tailored solution for your publishing journey. From comprehensive full-coaching support to targeted assistance for confident writers, our flexible packages ensure you receive exactly the guidance to suit YOUR unique situation. Each option includes our signature approach to transforming academic expertise into compelling trade books, with varying levels of hands-on support, editorial assistance, and agent connections. Not sure which package suits you best? Schedule a free consultation to discuss your specific goals and find your perfect path from scholarly writing to captivating storytelling.

Whatever it is, the way you tell your story can make all the difference.